Tuesday, November 3, 2009

Exit Poll: Candidate Favorability

The following analysis of the National Election Pool/Edison Research exit poll was provided for NJN News and the Gannett New Jersey Newspapers:

Which gubernatorial candidate did New Jersey voters like best? The exit polls indicate that none was an overwhelming darling.

Overall, Chris Christie had a 50% favorable to 48% unfavorable view. The incumbent Jon Corzine had a 45% favorable to 54% unfavorable. Chris Daggett had a 36% favorable to 52% unfavorable rating, with 12% who chose not to give him a rating in the exit poll.

“The exit polls indicate that many voters held their noses and cast ballots for candidates they didn’t particularly like, perhaps because they disliked the other candidates more,” said Patrick Murray, director of the Monmouth University Polling Institute and exit polling analyst for NJN News and Gannett New Jersey.

In fact, 43% of Christie voters specifically said that their choice was a vote against the other candidates, compared to 57% who said that it was a positive endorsement of the Republican. Among Corzine voters, though, most – 78% - said that their vote was mainly for the Democrat compared to 22% who said it was against the others.

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